ILLUMINA COLOR

PERMANENT COLOUROur biggest colour innovation in 20 years:

ILLUMINA COLOR is a premium brand that introduces the wonder of light to the Wella Professionals portfolio.

Sheer colour that’s luminous in every kind of light.

Up to 70% more Light Reflection*

Superior Hair Protection*

Up to 100% grey/white coverage with a sheer result

*colour after colour, vs. our biggest global competitor on a blonde shade

Understand the colour & see the wonder of light. Spread the word & become a member of the ILLUMINA COLOR CREATIVE TEAM.